EVERYTHING YOU NEED TO PREPARE FOR YOUR UPCOMING MEDIA INTERVIEW (IN LESS THAN 30 MINUTES)

CDN$49 (Regular $99)

You have a media interview coming up. You’re a bit apprehensive. You want to make sure you do a great job but you’re not entirely familiar with the ins and outs of media interviews. You’re also busy, so you don’t have time to go through a deep-dive, intensive course right now. If that sounds familiar, this workshop was created for you.

Media Training Crash Course is a compressed, hyper-focused version of my longer-form media training content. It covers everything you need to know in order to prepare for your upcoming interview. And it does all of this in less than 30 minutes.

The main lesson is a classroom style video (including real-life examples) in which I walk you step-by-step through preparing for your interview.

KEY FEATURES

  • Main lesson content is a 29-minute video

  • Helpful, real-life examples included in the video lesson

  • Lifetime access: This content never expires and there’s no deadline to complete the course

  • Downloadable checklists and PDFs for reference

  • You also receive membership in our private community, including office hours and other events

  • The course is also available as an app for iPhone and Android

  • The purchase price is a tiny fraction of a live, custom media training session

  • 100% money back guarantee - if you decide this content is not for you, I will gladly refund your purchase within 30 days

WHO IS THIS FOR?

  • You’re a media spokesperson for your organization and you want to do a great job delivering your content and avoid any missteps along the way.

  • You’re a Communications Director who wants to provide your spokespeople with a thorough but compact primer for handling media interviews.

  • You’ve just been promoted to a new role that may require media interviewing skills and you want to fill that gap until you do can in-depth training.

  • You’re a PR or communications student looking to deepen your understanding of media interviews.

TABLE OF CONTENTS

A quick introduction

  • Who is this course for? What we will cover in this course.

Media Training Crash Course

  • Create a break between the request and the interview

  • How to use the focus/angle of the story to prepare properly

  • Pinpoint your most important audience

  • How to write great key messages

  • Message length

  • Three conversational habits to be aware of

  • How (and why) to do practice interviews

  • Pre-interview checklist (downloadable PDF)

Additional tips for print, radio and TV

How can I help you?

Media Training Crash Course

CDN$49 (Regular $99)

  • Learn (very quickly) how to prepare for a media interview like the pros do

  • Take greater control of your media coverage

  • Learn how to write great key messages that will resonate with journalists and audiences

  • Learn specific tips for print, radio and TV interviews

  • Avoid common missteps that can derail your media relations efforts

  • Enjoy lifetime access to a compact, top-quality media training program on your desktop, laptop and/or phone

Full money-back guarantee. If this content isn’t for you, I will gladly refund 100% of your purchase within 30 days.

More questions? Email me.