My guest today is Dianne Martin, CEO of nursing association WeRPN. I first met Dianne in 2006. I had been in business for myself for about three years and I was making dozens of cold calls every day to find media training clients. Of the thousands of calls I made over the years, Dianne is one of the very few people who didn’t hang up the phone. That was the beginning of a professional relationship that’s lasted many years and, more importantly, she has become a close and trusted friend.